Great expectations force risky business acquisitions

May 18, 2017

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A good reputation can be bad for business, according to new research from the University of Georgia.

For highly regarded companies, public esteem comes with benefits such as hiring better talent and charging higher prices. But it also brings expectations that are nearly impossible to meet, says Mike Pfarrer, associate professor of management at UGA's Terry College of Business.

 

Source:
ScienceNewsline

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