Athens, Ga. – The broadcast industry is changing and the University of Georgia Grady College of Journalism and Mass Communication is listening. The annual Broadcast News Bluejeans Workshop, scheduled for Saturday, March 20, will focus on some of the new issues facing the broadcast industry. The casual, low-cost workshop will be held at the Grady College from 8:30 a.m. – 4:30 p.m.
The 2010 workshop will open with a panel discussion about what journalists need for the new age. Participants will include David Wilson, president of thegrio.com, a new African-American venture with NBC; former CNN and CBS correspondent Joie Chen, who is currently executive vice president of Branded News, Inc.; and Victor Hernandez, CNN director of news coverage. The three panelists will share thoughts on new ethical issues (should reporters give their opinions in blogs?), the new economics of the industry, and the skill sets needed for the next age.
The panel will be followed by workshops to help provide some of those skills: Al Jazeera English correspondent, Todd Bauer, will discuss being a one-man band and entrepreneurial journalism. David Wilson and Joie Chen will lead workshops on specialty reporting while international talent coach Nick Dalley will share how to communicate effectively while reporting and anchoring for the new age.
The workshop is pertinent to everyone involved in news and is not limited to any age or experience group. Small groups of participants will rotate through the workshops. The final session of the day will consist of a wrap-up and critique session where participants will have the opportunity to have their stories on DVD reviewed.
Registration is $25 through Monday, March 15, and $30 after March 15. Lunch is included in the registration fee. Register online at www.grady.uga.edu/bluejeans
For additional information, contact Diane Murray at murrayd@uga.edu or 706/542-5038.
Established in 1915, the Grady College of Journalism and Mass Communication offers undergraduate majors in advertising, broadcast news, magazines, newspapers, public relations, publication management and telecommunication arts. The college offers two graduate degrees, and is home to WNEG-TV, the Knight Chair in Health and Medical Journalism and the Peabody Awards, internationally recognized as one of the most prestigious prizes for excellence in electronic media. For more information, see www.grady.uga.edu or follow Grady on Twitter at twitter.com/ugagrady.
