Campus News

Internet savvy

Tom Reichert, who teaches advertising at UGA, was quoted in the L.A. Times in an article highlighting the ability of Internet merchants to bypass traditional advertising standards. The article mentions a French clothier whose online ads show naked people.

“One of the things that is kind of intriguing about it is that. . . on the Web, you don’t have to worry about standards boards. You are getting rid of all your lines of censorship,” said Reichert, also the author of The Erotic History of Advertising.