Campus News

Troubled telenovelas

Carolina Acosta-Alzuru, an associate professor of public relations in the Grady College, was quoted by the Associated Press in an article about Venezuela’s tentative telenovela comeback.

“The Venezuela telenovela industry’s story is really the inverse of the traditional plot. Instead of rags to riches, we’ve gone from riches to rags,” she said.

Acosta-Alzuru’s research has tracked the telenovela industry’s cultural influence and economic effect in Venezuela from its peak in the early 1990s to steep and continued decline spurred by former President Hugo Chavez’s hardline censorship regulations.